What’s the deal about pre-sales anyway?

As of last week, Greythorne is now available for pre-order. I wrote a little while ago about the culture shock that comes with a book contract and being thrown into the big scary world of sales figures and royalties. One thing I didn’t understand was the importance of pre-sales, until an author friend shared this helpful article from Musing. Author Tony Earley (pictured) explains why pre-sales matter so much to authors these days.

What’s the Big Deal About Pre-Sales? An Author Explains.


Published by Louise Merrington

Louise Merrington is a writer and IPEd Accredited Editor specialising in plain English editing for government, businesses, professional associations and non-profits. She is also the author of several novels, under the name L.M. Merrington.

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